$13.5bn Omnicom-IPG Deal Cleared with FTC Conditions on Political Neutrality

Author: Little Black Book September 29, 2025

Mergers and Acquisitions

Global

Approval comes with conditions that John Wren will ‘reaffirm’ holding company’s commitment to ‘neutral and unbiased’ approach.

Plans to acquire Paris-based adtech firm Kawarizmi.

Mergers and Acquisitions

Will leverage assets from IPG’s Acxiom and Kinesso to bolster...

Technology

Mergers and Acquisitions

The retailer is introducing what it calls personalized “digital end...

Privacy and Data

The update comes just weeks after Dentsu and WPP exited...

Measurement

Programmatic

The rising human cost behind malvertising and malicious redirects and...

Privacy and Data

Technology

First, e-commerce was set to kill off the brick-and-mortar store....