Stratacache’s Russell Young: In-Store Retail Media Shifts From ‘Pilot Purgatory’ to Enterprise Scale

Author: Beet.TV January 9, 2026

Measurement

Monetization

APAC

EMEA

Global

insight

LATAM

In-store retail media is maturing beyond pilot programs toward enterprise-wide networks.

Retailer has 100 million marketable customer profiles,

Loyalty

Monetization

The platform, Connect, allows brands to activate social media campaigns...

Monetization

Retailer has 100 million marketable customer profiles,

Loyalty

Monetization

The platform, Connect, allows brands to activate social media campaigns...

Monetization

First, e-commerce was set to kill off the brick-and-mortar store....

The billion-dollar question about in-store digital media—“Does it work?”—has gotten...

Creative and Shopper Experience

Monetization