AI Accelerates Advertising Measurement, but Advertisers Still Lack a Complete View of ROI.

Author: Internet Retailing May 14, 2025

Measurement

Creative and Shopper Experience

APAC

EMEA

Global

LATAM

WARC, the global authority on marketing effectiveness, releases The Future of Measurement 2025.

The mighty Cannes Lions has roared, but what was whispered...

Streaming

Measurement

A dedicated Cannes Lions category, retail media could spark the...

Creative and Shopper Experience

Monetization

John Lewis Partnership has expanded its retail media offer with...

Loyalty

Monetization

The mighty Cannes Lions has roared, but what was whispered...

Streaming

Measurement

A dedicated Cannes Lions category, retail media could spark the...

Creative and Shopper Experience

Monetization

In-house campaigns like Prime Video and Music outperform other major...

Monetization