Cannes Lions International Festival of Creativity, takes over the French Riviera June 16-20th. Retail Media has been elevated across the five-day event with both the Media Lions and Creative Commerce Lions adding retail media subcategories.

In addition to the official programme featuring a greater focus on retail media, there is a selection of panels, conferences, parties and even a retail media ‘celebrity death match’ taking place alongside the main event.

Retail media related events taking place in and around Cannes during the week of Cannes Lions are listed below. If you have an event that you think should be added, please email team@retailmediaworld.com.

Sunday June 15
ADWEEK House
Open June 15 – June 19
ADWEEK House will explore how today’s most innovative minds are finding common ground and redefining the future by blending these opposing forces into something greater.

Monday June 16
Beet.TV Leadership Sessions at Cannes Lions
Runs June 16 – June 19
Four full days of programming on topics including CTV and video streaming, retail and commerce media, data and measurement, and the power of AI.

MediaLink Beach – Cart Meets Content: Where Retail & Media Converge
1pm – 2:30pm
Bringing together the industry’s most compelling leaders and storytellers, MediaLink Beach is the hub at the festival for the industry’s C-suite to grow and transform their businesses.

Brand Innovators: From Ads to Experiences: The Evolution of Media
1:30pm

Tuesday June 17
Brand Innovators: How Data & Personalization Fuels Loyalty & Customer Engagement
Noon

Brand Innovators – Creativity Unleashed: Reinventing Media Strategies
1:30pm

Retail Media Therapy Live: The Celebrity Deathmatch Edition!
4pm – 6pm
Retail media heavyweights Kiri Masters, Andrew Lipsman and Colin Lewis go head-to-head in a fiery, round-by-round debate over the industry’s hottest topics..

SMG and MAD//Fest present Now That’s What I Call Retail Media 25
5pm – 8pm
Cocktails, canapes and the exclusive unveiling of Now That’s What I Call Retail Media vol. 2 – The Hitmakers, which honors the top 25 global innovators in the industry.

STRATACACHE – Retail Media Changemakers Experience
5pm – 10pm
An evening of exploring, entertainment and networking with retail media’s elite. This year’s theme is 30 Years of Lessons Learned: The Art and Science of Maximizing In-Store Media Value

Wednesday June 18
STRATACACHE – VIP In-Store Media Measurement Breakfast
9am – 11am
STRATACACHE and Sarah Marzano, Principal Analyst – Retail, Ecommerce & Retail Media, EMARKETER are joined by leading brands and retailers at this invite-only breakfast where the current state of in-store advertising measurement and analytics will be explored.

Nectar360’s Retail Media Summit
9am – 4pm
Bringing together the brightest minds in the industry to explore the next chapter of innovation.

Thursday June 19
NIQ and Digital Shelf: Bridging Omnichannel Strategy: From Effective Retail Media to Content that Converts
1pm – 3pm
Exploring the complexities of executing a cohesive omnichannel strategy and the evolving science of incrementality and lift.

Kantar: The Future of Multi-Channel Campaign Measurement is Here
4pm – 6pm
Coen Kempen, Liana Ganescu, and Michael Willems, redefine the way brands monitor and optimize their media campaigns.