Retailers Have a Secret Weapon in AI-Powered Shopping: Trust

Author: Bain (powered by the Global Consumer Lab) February 4, 2026

Measurement

Global

insight

Consumers don’t yet trust AI to handle the entire shopping process.

Customers can use the Albertsons AI shopping assistant to receive...

Creative and Shopper Experience

Showing that retail media networks can generate high-margin revenue at...

Monetization

Technology

Families can now track their kids’ progression and manage workshop...

Creative and Shopper Experience

Technology

Argos to launch a marketplace as it pushes on with...

Marketplaces

Technology

Tesco research reveals how most purchase decisions now happen in-store.

Creative and Shopper Experience

Best Buy says its “takeover packages” are nearly booked for...

Creative and Shopper Experience

Technology