Walmart’s Marty Agent Joins New AI Features for Retail Media Network Advertisers

Author: Digital Commerce 360 January 12, 2026

Creative and Shopper Experience

Global

Walmart is piloting use of AI assistant, Marty, for sponsored search campaigns.

Families can now track their kids’ progression and manage workshop...

Creative and Shopper Experience

Technology

Customers can use the Albertsons AI shopping assistant to receive...

Creative and Shopper Experience

Families can now track their kids’ progression and manage workshop...

Creative and Shopper Experience

Technology

Argos to launch a marketplace as it pushes on with...

Marketplaces

Technology

Tesco research reveals how most purchase decisions now happen in-store.

Creative and Shopper Experience

Consumers don’t yet trust AI to handle the entire shopping...

Measurement