XR Meets Retail Media: The Immersive RMN Frontier

Author: XR Today June 20, 2025

Creative and Shopper Experience

EMEA

Global

insight

Retail Media Networks (RMNs) let retailers monetize; 2025 redefines digital ads.

Bilingual digital signage boosts shopper engagement in aisles.

Creative and Shopper Experience

Beauty and the Beast may be a tale as old...

Creative and Shopper Experience

Customer Experience

Retail media partnerships deepen as measurement challenges persist.

Measurement

Bilingual digital signage boosts shopper engagement in aisles.

Creative and Shopper Experience

Brands gain new visibility as search meets visual discovery.

Technology

Social

Fueling impulse buys: c-stores monetize real-time shopper data.

Monetization

Measurement