Leveling Up Loyalty: How CPGs are Using Gamification In-Store

A photo of the interior of a technology store. gamer chairs and monitors are set up as a central display. Everything is bathed in a blue tech-friendly light.

Author: Path to Purchase Institute August 7, 2025

Loyalty

Creative and Shopper Experience

APAC

EMEA

Global

insight

LATAM

How embracing game mechanics in physical retail creates immersive experiences and generates consumer insights.

Read more at Path to Purchase Institute.

Retail Media World

The Brain Science Behind In-Store...

The billion-dollar question about in-store digital media—“Does it work?”—has gotten...

Creative and Shopper Experience

Monetization

EMARKETER

Retail Executives say Gen AI...

44% of retail executives worldwide expect gen AI to weaken...

Loyalty

Latest News

Reuters

CVS taps Google Cloud to...

Will connect benefit managers, pharmacies, providers, and digital health systems...

Privacy and Data

Retail Gazette

John Lewis Bets on AI-Powered...

Plans to integrate its product catalogue with AI discovery platforms...

Social

Insight and Research

Retail Media World

The Brain Science Behind In-Store...

The billion-dollar question about in-store digital media—“Does it work?”—has gotten...

Creative and Shopper Experience

Monetization

Modern Retail (subscription may be required)

From Lollipops to Lobsters, Whatnot...

Whatnot’s food category grew 30% month-over-month from July 2025 to...

Social

Monetization

Leveling Up Loyalty: How CPGs are Using Gamification In-Store

Related Articles

The Brain Science Behind In-Store...

Retail Executives say Gen AI...

Latest News

CVS taps Google Cloud to...

John Lewis Bets on AI-Powered...

Insight and Research

The Brain Science Behind In-Store...

From Lollipops to Lobsters, Whatnot...