STRATACACHE has confirmed the impressive lineup of speakers and the comprehensive agenda for the highly anticipated second annual “What’s In Store for Retail Media Networks” event, scheduled for January 11, 2025. Held in partnership with the National Retail Federation (NRF), this event is poised to be a cornerstone of NRF 2025: Retail’s Big Show in New York City.
This year’s event brings together a distinguished panel of industry leaders, innovators, and visionaries to discuss the future of in-store retail media networks. With the rapid evolution of consumer behaviors and the rising demand for personalized, omnichannel shopping experiences, the role of in-store retail media has never been more significant.
Attendees will hear from some of the most influential voices in the industry, including:
Mark Williamson, AVP Retail Media at Costco, who will share insights into how one of the world’s largest retailers is leveraging in-store media to drive sales and enhance customer experiences.
Sarah Marzano, Principal Analyst – Retail Media at eMarketer, who will provide an analytical perspective on market trends, challenges, and the growing importance of first-party data.
Jeffrey Bustos, VP of Measurement, Addressability, and Data at the Interactive Advertising Bureau (IAB), who will explore the role of programmatic advertising in unifying online and offline campaigns.
Andy Murray, Executive Chairman at Saatchi & Saatchi X, who will discuss the creative convergence of retail and media and how retailers are embracing their new role as media companies.
The event will address key trends reshaping retail media networks, including:
The global playbook for in-store retail media: This panel will provide a closer look at in-store retail media innovation in global markets and highlight successful strategies that captured advertiser attention and investment.
The evolution of the retail media landscape: In-store networks are becoming part of a unified ecosystem in unexpected ways, enabling advertisers to create new opportunities for seamless, omnichannel campaigns.
The transition from a merchant to a media mindset: Understand how retailers are redefining their value propositions by transforming stores into dynamic advertising platforms that generate new revenue streams.
Why You Should Attend
This one-day event is a must-attend for retail professionals, advertisers, and technology providers eager to stay ahead in the transformative world of retail media networks. Participants will gain actionable insights from thought-provoking discussions, network with industry leaders, and explore strategies to innovate in this evolving space.
Don’t miss the opportunity to be part of this groundbreaking conversation. Register now for NRF 2025 and secure your spot for the “What’s In Store for Retail Media Networks” event here.
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