Why Regional Retail Media Networks Shouldn’t be Overlooked

The produce section of a Meijer grocery and retail supercenter. The store is busy with shoppers. The floor is shiny and white

Author: Emarketer August 27, 2024

Monetization

Creative and Shopper Experience

Loyalty

Global

insight

NA

Smaller networks can provide advertisers a highly targeted, loyal audience.

Read more at Emarketer.

Related Articles

Meijer Expands Delivery to 4M...

Customers can verify whether they are in a delivery area...

Creative and Shopper Experience

Privacy and Data

Largest Retail Media Network of...

One Tech Group and Marketing of Moments programmatically connect more...

Monetization

Latest News

The Associated Press

Proposed Merger of Supermarket Giants...

In 2022 Kroger and Albertsons proposed what would be the...

Mergers and Acquisitions

Path to Purchase Institute

Retail Media Fuels Omnicom’s Acquisition...

The deal is expected to close in the second half...

Mergers and Acquisitions

Privacy and Data

Insight and Research

Path to Purchase Institute

2025 Retail Predictions

Streaming, connected TV (CTV) and in-store experiences are crucial.

Streaming

Monetization

Technology

Retailers are Making a Play...

Retail media still faces challenges related to measurement and return...

Monetization

Technology