Google Unveils ‘Partner Match’ for YouTube Targeting

Author: Search Engine Land December 3, 2025

Streaming

APAC

EMEA

Global

LATAM

Will let advertisers target YouTube audiences built from third-party hashed data.

Netflix ended 2025 with $42.5 billion in revenue, a 16%...

Monetization

Streaming

Warner Bros owns franchises including Harry Potter and Game of...

Mergers and Acquisitions

Streaming

Retailer expects to boost its supply chain spending this year...

Creative and Shopper Experience

More than 70% of UK retail sales take place in...

Measurement

Monetization

The billion-dollar question about in-store digital media—“Does it work?”—has gotten...

Creative and Shopper Experience

Monetization

Whatnot’s food category grew 30% month-over-month from July 2025 to...

Social

Monetization