Netflix Launches Own Ad-buying Platform as Ad-Supported Subscribers pass 94 mln

Author: Telecompaper May 15, 2025

Streaming

APAC

EMEA

Global

LATAM

Subscribers are “highly engaged”, spending an average 41 hours per month on Netflix.

Includes new data integrations with Experian and TransUnion and an...

Streaming

Retailer says 70% of its loyalty members stream on Roku.

Streaming

Digital giants are teaming up with retail powerhouses to supercharge...

Insight

Social

Retail media is evolving, but not how you’d imagine. The...

Insight

Creative and Shopper Experience

Getting new customers into the store is only the first...

Loyalty

How fast is retail media expanding? The $150 billion industry...

Measurement

Technology