Retailers across categories share how they are bringing retail media into their physical stores. How do they outline the value drivers of their RMNs as well as the new and emerging opportunities of in-store activation? How do they think about customer experience, creative execution and measurement to create a holistic picture of retail media performance?

Speakers:
Kieran Howells – Retail Gazette
Patricia Grundmann – Vice President – Media & Retail Media, OBI First Media Group
Georgia Riley – Retail Media In Store Strategy & Development Manager, Pan-Partnership

Craig Macdonald highlights the “good news and bad news” impacting retail media and discusses the importance of unified measurement and standardization to drive success.

Speakers:
Craig Macdonald – Partner, McKinsey & Company

Chris Riegel kicks off the What’s In Store for Retail Media event in London with a discussion on raising the bar for retail media networks and highlights the three key global strategies to help you accelerate your success in store.

Speakers:
Chris Riegel – CEO and Founder, STRATACACHE